IGCSE Travel & Tourism (0471) — May–June 2025, Paper 23

4 questions · every question answerable online with instant point-by-point AI marking against the official mark scheme.

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Question 1 · 20 marks · Marketing and promotion - market research

Refer to Fig. 1.1 (Insert), a graph showing the market segments of the cruise market. The graph is a bar chart titled 'Market segments of the cruise market'. It shows the…

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Question 2 · 20 marks · Marketing and promotion - pricing policies

Refer to Fig. 2.1 (Insert), information about golf tourism. Define the term 'premium pricing'.

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Question 3 · 20 marks · Sustainable tourism - managing tourism impacts

Refer to Fig. 3.1 (Insert), information about protecting national parks. Define the term 'carrying capacity'.

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Question 4 · 20 marks · Travel and tourism products and services - types of holiday

Refer to Fig. 4.1 (Insert), an advertisement for Wishing Wildlife Adventures. Suggest three characteristics of adventure holidays.

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