Destinations — AS & A Level Travel & Tourism (9395) questions by topic
Fourteen questions use insert material on places such as Paris, Barcelona, Malta and the Netherlands to ask why people visit a destination, the benefits of a destination management company, or why a tourism authority sets strategic priorities, worth 25 marks.
Explain, discuss, assess and to what extent require you to reason from the specific insert rather than general tourism knowledge. With 14 questions from 2023 and 2024 papers, this page's instant marking helps flag a common shortfall examiners report: focusing on local government generally, or failing to recognise that a destination brand includes a product, both of which limit the marks a response can reach.
What examiners look for
- A recurring criticism is focusing answers on local government broadly, for example suggesting regional tourism organisations build airports, rather than the insert's actual detail.
- Examiners note weaker responses failing to recognise a destination brand's product, sometimes claiming tourism is only a service.
- Strong answers identified the rejuvenation stage as involving rebranding or appeal to a new market segment.
- Reports praise responses using food and culture as products that differentiate a destination brand from others.
May–June 2024, Paper 12
Refer to Fig. 1.1 (Insert), information about Barcelona, a city in Spain. Explain two reasons why people may visit Barcelona.
Answer this question and get it marked →May–June 2024, Paper 41
Refer to Fig. 1.1 (Insert), information about the Panamanian Alliance for Community Tourism (PACT). Explain two roles of an NGO.
Answer this question and get it marked →Refer to Fig. 2.1 (Insert), information about Dedication DMC, a Destination Management Company. Explain two benefits to customers of using Dedication DMC.
Answer this question and get it marked →May–June 2024, Paper 42
Refer to Fig. 1.1 (Insert), information about tourism in Türkiye. Explain two political objectives of the Ministry of Culture and Tourism in Türkiye.
Answer this question and get it marked →Refer to Fig. 2.1 (Insert), information about The Netherlands-Project. Explain two roles of The Netherlands-Project.
Answer this question and get it marked →May–June 2024, Paper 43
Refer to Fig. 1.1 (Insert), information about tourism in Türkiye. Explain two political objectives of the Ministry of Culture and Tourism in Türkiye.
Answer this question and get it marked →Refer to Fig. 2.1 (Insert), information about The Netherlands-Project. Explain two roles of The Netherlands-Project.
Answer this question and get it marked →October–November 2024, Paper 42
Refer to Fig. 1.1 (Insert), information about the Philippines. Explain two benefits for the Philippines of having a sustainable tourism industry.
Answer this question and get it marked →Refer to Fig. 2.1 (Insert), information about The Gambia, a country in Africa. Explain two types of tourism leakage.
Answer this question and get it marked →October–November 2024, Paper 43
Refer to Fig. 1.1 (Insert), information about The Giraffe Manor Hotel in Nairobi, Kenya. Explain two priorities of a commercial organisation.
Answer this question and get it marked →Refer to Fig. 2.1 (Insert), an extract from the Malta Tourism Authority (MTA) website. Explain two reasons MTA have strategic priorities.
Answer this question and get it marked →May–June 2023, Paper 31
Refer to Fig. 1.1 (Insert), information about how the Anatolia region in southern Turkey is rejuvenating itself through the Mesopotamia brand. Explain two characteristics of the…
Answer this question and get it marked →October–November 2023, Paper 41
Refer to Fig. 1.1 (Insert), information about DM Paris, a destination management company (DMC) based in Paris, France. Explain two benefits to a business of using DM Paris.
Answer this question and get it marked →October–November 2023, Paper 43
Refer to Fig. 1.1 (Insert), information about DM Paris, a destination management company (DMC) in Paris. Explain two benefits to a business of using DM Paris.
Answer this question and get it marked →