AS & A Level Psychology (9990) — October–November 2023, Paper 43

12 questions · every question answerable online with instant point-by-point AI marking against the official mark scheme.

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Question 1 · 15 marks · Psychology and abnormality - characteristics/diagnosis of bipolar disorder

One explanation of bipolar disorder is that it is genetic. The study by Oruc et al. (1997) selected 42 patients with bipolar disorder. Sixteen of these patients had a first-degree…

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Question 2 · 15 marks · Psychology and consumer behaviour - retail store architecture; review of studies (Turley and Milliman 2000)

To investigate the topic of retail store architecture, Turley and Milliman (2000) reviewed sixty studies of atmospheric effects on shoppers. They referred to five 'atmospheric…

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Question 3 · 15 marks · Psychology and health - the nature of pain; types of pain (chronic pain)

Many people experience chronic pain. Some people use medical techniques (biochemical) such as drugs, psychological techniques, or alternative techniques to manage (and/or control)…

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Question 4 · 15 marks · Psychology and organisations - group behaviour in organisations: group decision-making (groupthink, Janis 1971)

Groupthink is what happens when group cohesion causes a group, such as a management team, to make a decision without any critical evaluation. Janis (1971) identifies eight…

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Question 5 · 18 marks · Psychology and abnormality - treatment and management of anxiety disorders: systematic desensitisation; design a study

Design a study to investigate the long-term effectiveness of systematic desensitisation in the treatment of anxiety disorders.

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Question 6 · 18 marks · Psychology and consumer behaviour - types of advertising and advertising techniques: marketing mix models (The 4 Ps, McCarthy); design a study using a questionnaire

McCarthy's marketing mix model includes four concepts related to advertising: product, price, place, promotion (The 4 Ps). Design a study using a questionnaire to investigate…

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Question 7 · 18 marks · Psychology and health - misusing health services: delay in seeking treatment (stages of delay, Safer); design a study

Design a study to investigate age differences in stages of delay, as proposed by Safer, before seeking medical treatment.

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Question 8 · 18 marks · Psychology and organisations - physical and psychological work conditions: office design; design an experiment

Design an experiment to investigate levels of concentration in workers in different types of office design.

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Question 9 · 12 marks · Psychology and abnormality - characteristics of anxiety disorders: measures (BIPI; GAD-7)

'Psychometric measures used to assess anxiety disorders, such as the Generalised Anxiety Disorder assessment (GAD-7), provide therapists with no useful information.' To what…

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Question 10 · 12 marks · Psychology and consumer behaviour - sound and consumer behaviour: music in open air markets (Gueguen et al., 2007)

'If playing one type of music at one open air market stall increases the amount of money spent, this finding can be generalised to all open air market stalls.' To what extent do…

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Question 11 · 12 marks · Psychology and health - the practitioner-patient relationship: practitioner style (doctor and patient-centred); practitioner and patient communications

'Practitioner style (doctor or patient-centred) is irrelevant. What is important is the way in which a practitioner is dressed.' To what extent do you agree with this statement?…

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Question 12 · 12 marks · Psychology and organisations - health and safety: accidents at work: errors and accidents in operator-machine systems

'All accidents at work are caused by errors in operator-machine systems (system errors); not by other factors, such as human error.' To what extent do you agree with this…

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October–November 2023 Paper 42 →

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